Do you have a marketing plan for your accounting firm? Or are you winging it as you go, hoping dream clients fall into your lap? I’ve worked with a lot of accountants and I know that many of you shudder at the thought of having to go out and market yourself, so you...
Do you have a pre-written and practiced “Brand Shake?” If you’re not familiar with the term Brand Shake, it is the term I like to use with my Royal Family to describe the ever-important elevator pitch. Having an award-winning elevator pitch is the key to mastering...
How frequently does a less than ideal client reach out to you? How often do you end up taking that prospect on as a client? Probably more frequently than you would like. We often live in this lack mindset, thinking that if we don’t take on every client we come across...
Is your accounting firm FULL of less than ideal clients? Clients that just want you to file their tax returns, but aren’t looking for the higher value services you really want to offer? If you answered YES, this week’s guest on The Abundant Accountant Podcast, Heath...
Have you ever found a new prospect who is genuinely interested in your services, but when it comes time to discuss your prices you FREEZE UP? Do you fear the “what do you cost” conversation? In this episode, Ross Jeffries joins me to discuss how you can build up your...
Do you struggle to ask for testimonials from your clients? Does it feel uncomfortable or awkward when it comes time to approach your clients to review your work? If you’re like most of my clients, then you struggle to ask for a testimonial. In this episode of The...